One of the simplest ways to advertise your business is by investing in vehicle graphics. Nothing makes your company stand out like some brightly coloured, attractive vehicle wraps! Make a smart investment in your advertising and learn why vehicle graphics are vital to increase awareness of your business.
Reach a larger audience on a constant basis
The inclusion of vehicle graphics in your advertising plan can generate between 40 000 to 80 000 impressions per day. Think about it – when you put an ad in the paper, it will stay for one day to a week at most and when you pay for television advertising, how many times will that commercial run? Television advertisements are at most 30 seconds and with the technology available nowadays, people can fast forward your commercial. However, vehicle graphics are a one-time payment that lasts you for years, and most of all, thousands of people see it. They can view your graphic for as long as they want and find out the most information about your services!
Generate a Positive Image
People generally have a more positive outlook on companies who do truckside advertising. It’s a common opinion that potential clients feel that your company is more established and successful when you include this form of marketing. Often, people viewing your vehicle graphics beliebe that the products being advertised are being delivered, and think their neighbours or friends are using your services. The idea that other people are using your products or services often generates a positive feeling and can encourage them to use it too.
A well-designed wrap will create plenty of brand awareness and attract more of your target audience. Having vehicle graphics is a great way to attract more customers and promote special events and promotions.
When considering other forms of advertising, many restrictions are set in place regarding placement, rates and timing. Having a mobile billboard will allow you to avoid this. Drivers commuting to work are often middle aged, employed, have children and a higher income. If this is your target audience, vehicle graphics are the perfect way to reach them!
Vehicle graphics are a small investment, especially for all that you receive in return. They offer the lowest cost-per-impression compared to other forms of advertising. Vehicle wraps work for you 24/7, 365 days per year. The more you drive your wrapped vehicle, the more you’re increasing your brand awareness!
If you’ve decided to invest in vehicle graphics, contact Gregory Signs to help you get what you need!