4 Signage Ideas for Your Business

July 20th, 2018

Whether you need to rebrand your existing business or want to establish a new one, your signage says a lot about your company. Signs identify who you are, where you are, and help people easily navigate your business. Most people focus on the exterior sign and forget about wayfinding signs, reception signs, and other interior signs.

Let’s take a look at a four different types of business signs and how they can help you achieve your specific goals.

Outdoor Signs

The most common type of business sign is an outdoor sign. An outdoor sign simply tells people where you are located. Outdoor business signs are ideal for capturing the attention of new consumers and inviting them to check out your business.

Reception Signs

First impressions mean a lot. A reception sign sets the tone for your client’s visit and can influence their perception of your services. When a potential client makes the decision to enter your business be sure to capture their attention with a custom reception sign that reflects your business.

Wayfinding Signs

Large public buildings, like hospitals, apartment buildings, and hotels need wayfinding signs to direct people to their destinations. These signs serve two key functions: to give direction to people who are in unfamiliar environments and to introduce an organization’s brand identity to them.

Some examples of Wayfinding Signs include

● Entrance Markers
● Parking Lot Signs
● Accessibility Signage (also known as ADA signs)

Digital Displays and Other Specialty Signs

Digital displays can be used inside and outside, and they’re highly effective. By using text, graphics, or animations, you can advertise specials, promote new products, or just send nice messages to your community.

Custom Signs for Any Industry

No matter what industry you’re in, or where your business is located, signage can make a huge impact on your day-to-day business operations. Whether you choose digital signage, indoor or outdoor—you can effectively show your community who you are as a brand and why you deserve their business.

Contact Gregory Signs if you need a sign for your business. We can help you choose the ideal sign for your business and future goals.

Category: News Updates